Thinking and Rethinking Social Media Engagement

March 17, 2014

From my latest for ERLC.com:

Has there ever been a time in history where celebrities are as close to the people? In the old days, if I wanted to ask Tim Keller a question, I’d have to look up his church in the phone book (yes, a phone book). Today I can tweet him a question and get an answer.

Social media allows us to join tribes based on common interests. It can be leveraged for social good. And often drives conversation around important issues.

But social media can also bring out the crazy in all of us. Somehow even the best of us throw off restraint behind the keyboard and find a strange new hubris. We say things about people or even to people that we’d never say if the conversation was happening in flesh and blood. The most clever and the manipulative among us are able to form critical narratives about people with whom we disagree. Sometimes with a creative hashtag.

Followers of Christ need to continually think and rethink their social media engagement. We are presented with both opportunity and danger, peril and potential. Platforms can be powerful vehicles for delivering the timeless message of the gospel story, with all of it’s radical, paradigm-shifting impact. They can also fan the flames of self-righteousness and nurture the worst lusts: pride, anger and self-importance.

Read the whole thing here: