The Key To Successful Blogging

It’s no secret that popular blogger, Rachel Held Evans and I disagree on a number of theological issues. But I consider Rachel a friend and was privileged to interview her for today’s Friday Five with Leadership Journal. One of the questions I asked her was the secret to her blogging success. She said this:

I’ve been blogging for nearly five years, and in that time, have seen slow, steady growth from one or two readers a day (namely, my mom and someone searching for another Rachel Evans), to several thousand readers a day. I credit this growth to two things: consistency and collaboration.

The biggest shift in blog traffic for me occurred when I started writing every day, on a schedule. There wasn’t a single event or post that suddenly grew my platform; it was just the hard work of sitting down at the computer every day and getting a post up.

Rachel was gracious to answer my questions, even some tough ones. You can read the rest of the interview here:.

Daniel Darling is the Vice President for Communications at the Ethics and Religious Liberty Commission of the Southern Baptist Convention. He previously served five years as Senior Pastor of Gages Lake Bible Church. He is a contributor to Leadership Journal, Homelife, Crosswalk.com, Stand Firm,” and a variety of other evangelical publications. He has written several books, including his latest, Activist Faith.